Why SEO is Important: 7 Common SEO Mistakes You’re Making
What is SEO? Search engine optimization refers to the strategies and tactics used to make website pages rank higher in Search Engines (Google and Bing) for specific terms naturally, that is without paying money.
Pan Degree in Practical Digital Marketing Review by Former Students
The Pan Degree in Practical Digital Marketing has been running since 2019 and we have people who have gone through the program who are willing to share their experience with the program.
8 Steps to Professional Digital Marketing – Video
These 8 Steps to professional digital marketing, when taken with determination can effectively convert anyone into a recognisable professional marketer. Here are the steps.
7 Essential Skills of Professional Digital Marketers
Here are some of the essential skills every professional digital marketer needs.
The Biggest Problem with Digital Marketing and How to Solve It
The biggest problem with most digital marketing efforts is that they are not aligned with business goals.
Digital Marketing in Zimbabwe
The explosion of digital marketing in Zimbabwe and the world is no longer new.
12 Signs Of ‘Me Too’ Business Websites
‘Me too’ websites? Yes, the pressure to become modern pushes some people to create websites for their businesses.
E-mail Marketing for business growth
Email marketing has been around for a long time and it still remains the most effective channel for sales conversion, engagement and building relationships with existing clients and followers.
Why Digital Skills are key to successful entrepreneurship
Digital skills are any skills that give you the ability to find, evaluate, utilize, share, and create content using information technologies and the Internet. The internet has affected all aspects our lives and entrepreneurship has not been spared. Digital technology connects people and machines with one another to deliver an experience which was far beyond our reach […]
Why having Website Management skills is important for Marketers
The website is the only digital channel of interacting with customers that a marketer has 100% control over. When built well, the website is the place where the real business occurs. Real business is the conversion of visitors to clients. As a marketer or entrepreneur, it is very important that you learn to manage websites
