by Trust Nhokovedzo | Jan 25, 2018 | Digital Marketing, Entrepreneurship, News
The explosion of digital marketing is no longer a relatively new revolution. Today, the internet is creating enough opportunities, and everyone knows that it has changed how businesses operate, governments function, and consumers behave. With the advent and power of... by Trust Nhokovedzo | Nov 29, 2017 | Digital Marketing, Entrepreneurship
‘Me too’ websites? Yes, the pressure to become modern pushes some people to create websites for their businesses. Imagine a situation where 60% or more of your customers are convinced by your website to work with you! ‘Me too’ websites are the reason why people don’t... by Trust Nhokovedzo | Sep 21, 2017 | Digital Marketing, Entrepreneurship
Email Marketing: Essential Skills for Digital Marketers. There are many channels and tools that are available to digital marketers and more are released regularly like the Facebook messenger chatbots. Email marketing has been around for a long time and it still... by mugabetapiwa | Sep 18, 2017 | Digital Marketing, Entrepreneurship
Digital skills are any skills that give you the ability to find, evaluate, utilize, share, and create content using information technologies and the Internet. The internet has affected all aspects our lives and entrepreneurship has not been spared. Digital technology... by Trust Nhokovedzo | Sep 8, 2017 | Digital Marketing, Entrepreneurship
The website is the only digital channel of interacting with customers that a marketer has 100% control over. When built well, the website is the place where the real business occurs. Real business is the conversion of visitors to clients. As a marketer or... by Trust Nhokovedzo | Aug 4, 2017 | Digital Marketing, Entrepreneurship
In my nine years of experience working with clients, I have noticed that there is a huge struggle for many to determine what content should be on the website. An estimated 90% of business websites in Africa are not contributing to the business’ bottom line. What... 