Pan-degree in Practical Digital Marketing

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8 June, 2020
4 months


Trust Nhokovedzo
Trust Nhokovedzo
Senior Lecturer


12 Trent Road. Avonlea. Harare. Zimbabwe.   View map

The Pan-Degree in Practical Digital Marketing  (with online and in-person classes) course aims to provide marketers and business leaders with useful and relevant digital skills. The digital marketing skills gained by the participants of this course go beyond just being aware of digital marketing. Our goal to produce the best digital marketers on the continent with the ability to practically achieve business goals using digital marketing technology.

Did you know?

90% of the people who are practising digital marketers are not certified. In a formal world, they cannot prove their knowledge. 95% of all certified digital marketing professionals are promoted in their workplaces.

Afrodigital Pan-University offers the Pan-Degree in Practical Digital Marketing course to close the gap between the skills set of African digital marketing professionals to those in the first world countries. Our graduates have been adopted into reputable organisations as experts in digital marketing.

The Global Need for Professional Digital Marketers

Marketers need to understand digital marketing not from a familiarisation standpoint but a practical effective engaged learning. As the global digital economy grows, the need for real digital marketing experts in skyrocketing.

This course is designed to be an entry point for anyone who wants to be a recognised professional digital marketer.  The digital marketing pan-degree will help you kick-start this exciting journey to becoming a professional digital marketer who has results. Whether you are a seasoned business owner who wants to take his business online or a beginner, this course is perfect for you to get started.

Course Content

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Executive Introduction to Digital Marketing
Digital Transformation
Website Optimization
Search Engine Optimization
Content Marketing
Social Media Marketing
Marketing Automation
Customer Relationship Management
Digital Selling
Social Media Advertising
Search Engine Advertising
Web Analytics
Digital Strategy Development
Pan-degree Project


Our goal to produce the best digital marketers on the continent with the ability to practically achieve business goals using digital marketing technology. Let us get started.


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